Watch these short presentations on the SUCCESs model (Part 1, Part 2). Share in the discussion forum how you plan to use the SUCCESs framework to sell your energy innovation. Following is an example from an energy innovation you should recognize. Please post your results to the discussion forum in this format.
A Manhattan Project for energy...
...except, instead of a few experts, it will be done by a lot of young people.
Example projects are already in progress...
and project ideas are evaluated for funding based on cost and on EROI.
Projects help people (your customer persona).
You're the ones writing them in your epiphanies and heroes journeys.
Can't change a rubric once you've started using it.